Russian Standard vodka restyling
Roust Group, the largest integrated spirits producer and distributor in Central and Eastern Europe, has completed Russian Standard Platinum packaging restyling. It's the first serious makeover since the brand was created in 2001.
The sturdy bottle with thick bottom has been decorated by lacelike serigraphy. The eagle and bear emblem on the front of the bottle has become a standalone design element. It's now embossed in the label. The new stopper has also become taller and more decorative. Besides, the quality of Russian Standard Platinum has also been improved.
Russian Standard Platimun in new design has already hit the shelves of major federal store chains.