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Barbie evolution

November 23, 2017 Category: Beauty

The first Barbie doll was shown in 1959 at the toy exhibition in New York. The appearance of the doll was inspired by the German Bild Lilli doll, which the inventor of Barbie, Ruth Handler once bought in a Swiss shop.Lilli was not a children's toy, but rather an adult gag gift as she was rather curvy and busty. But Ruth was very invested in the idea of creating a new doll that would conquer children's hearts. She named Barbie doll after her daughter Barbara. After Mattel started producing the doll, sales were quite low, but they soon skyrocketed. And Barbie became the number one doll in the world.

Barbie evolution

Since the first Barbie doll was released, she has been trying on all kinds of professions: there was a Barbie-Surgeon, a Barbie-Astronaut and a Barbie-Businesswoman. But her unrealistic curves never changed.

In 2012 sales began to fall as parents and activists around the world kept on complaining about Barbie being an inappropriate role model for their kids. To stay on top of things Mattel decided to change their attitude and started producing more realistic dolls: curvy, petite, tall and with different skin color. In 2016, after 57 years of listening to parents' complaints Mattel finally decided to change their iconic blonde.

It was better
Got better